V ratings weren’t expected to be huge, since V fought for ratings against NCIS and The Biggest Loser. But V ratings are very promising today, as the V reboot held its own against the ratings juggernauts. The V ratings were always going to be strong with sci-fi fans and the built-in audience of the V fan base. However, the encouraging ratings for the V pilot last night are a good sign for ABC, and for this series as it moves forward.
According to Zap2it, the V ratings at the 8 p.m. time slot actually held up strong against the all-powerful NCIS. The new show won the 18-49 adult demographic, and got an estimated 13.9 million viewers, for an 8.5 rating. NCIS still had better ratings, of course, since it is the top show on television now – but it didn’t hold back the Visitors as much as it was expected.
The V ratings were also good enough to beat out NBC’s The Biggest Loser, one of the few winners on that network. FOX’s So You Think You Can Dance placed fourth in the time slot, but FOX will make up for it by airing World Series Game 6 tonight at 8.
Given ABC’s intense marketing campaign around V, and the high anticipation for it in sci-fi circles, it would have been more surprising if it didn’t get a good audience. Yet getting good ratings for the pilot mean almost nothing in the long run. The V ratings will probably fall in some way over the next three weeks of its November sweeps run, of course. But the show will try to keep as many people around as possible.
The good reviews and responses to the pilot may help bring more people back for the weeks ahead. But even if the V ratings stay strong this month, it has to start all over again anyway, since it won’t come back until March 2010 for more episodes.
With that much time off, and with a new showrunner set to take over, V hopes to carry the momentum into spring – and not get too overshadowed when the final season of Lost starts.
But the high V ratings in this NCIS dominated time slot is a very good indication. If it can stand up to CBS’s newest big franchise for the rest of the month, it can survive in any new time slot when it comes back in March. The Visitors have been thriving and conquering for several decades now, so they probably wouldn’t let the likes of Special Agent Gibbs take them down easily.
With this strong V ratings news, the show will move forward to keep the good buzz going, as the resistance begins and the Vistors’ plans unfold in the next three Tuesdays, at 8 p.m. est on ABC.
Zap2It- “TV ratings: ‘V’ starts strong Tuesday”